Assistant Manager, Marketing

Assistant Manager, Marketing – Vilnius, Lithuania
Are you a zealous all-around Marketing superstar with a passion for your work? Do you want to unleash your potential in a global Fintech company looking to move money for better? Join Western Union as an Assistant Manager, Marketing.

Motivated by our values: purpose driven, globally minded, and trustworthy & respectful
We’re a FinTech that’s using insight from customers and colleagues worldwide to improve financial services for families, small businesses, multinational corporations, and non-profit organizations. We’re a team of over 10,000 people spanning 200 countries and territories. We believe when money moves, better things happen.

Relentless pursuit of better
In this role, you will be responsible for the customer lifecycle and loyalty communication thru owned channels globally (email, SMS, app, web). You will develop communication tactics, content and value proposition, A/B test strategy, manage reporting and measurement, contribute to the development of creative guidelines. You will assist in the annual planning to develop and execute marketing communication plans and programs in coordination with other business units. Analyze data on the organization's existing and potential markets, recommend, develop, and implement promising improvements. To be successful you will collaborate across teams and functions, troubleshooting support, and escalation as needed and work on objectives and business impact.

To succeed in this role, you must have a university degree in a relevant field with around 3 years of experience in the Customer Loyalty area and Lifecycle management. You will have excellent knowledge of Customer relationship management (CRM) campaign optimization and performance measurement techniques, strong analytical skills, exceptional communication, and stakeholder management abilities, as well as experience in Messaging Platforms and customer lifecycle management. The ability to manage and prioritize multiple projects and tasks independently is essential. Demonstrated ability to work effectively within and across teams and be comfortable in presenting to senior stakeholders is also needed.

Join us, and let’s move money for better
Western Union is transforming its business and shaping the financial services sector by driving quality, convenience, and customer service to new levels of excellence. It’s an exciting time for our organization, as the largest cross-border money transfer operator, trusted by millions of consumers around the world. If you’re ready to unleash your potential to help drive change through bottom-up innovation, apply now.

We’re a company on the move, and we want our people to grow and develop. You’ll have plenty of opportunities to learn new skills and build a career, as well as a great salary and benefits package.

We are passionate about our diversity. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams, while reflecting the communities we serve. We do not discriminate on the basis of race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran (U.S.) status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, in accordance with applicable laws.

Annual base salary gross: 25,056.00 – 48,887.00 EUR

The base salary range represents the low and high end of the Western Union salary range for this position. Actual salaries will vary and will be based on various factors, such as candidate’s qualifications, skills, and competencies. The salary is one component of Western Union’s total compensation package for employees. Other rewards and benefits include short-term incentives, health insurance (several options to choose from), accident and life insurance, access to the best in class learning and development platforms, flexible work arrangement, to name just a few!


Contact person:

Loreta Birgeryte


 with subject "Assistant Manager, Marketing"

Additional info:

If you are interested in the role, apply now via the link below:

Confidentiality guaranteed. Only selected candidates will be informed.